Lead UI/UX & Senior Product Designer
10+ years crafting ROI-driven UX strategy, scalable design systems & end-to-end product experiences across FinTech, Wealth Management & B2B SaaS.
Who I Am
Lead UI/UX Designer and Senior Product Designer with 10+ years of end-to-end product design experience across FinTech, Wealth Management, Healthcare, and B2B SaaS. Delivering ROI-driven UX strategy and scalable Design Systems with measurable outcomes — 40% fewer UI inconsistencies, 30% higher SUS scores, and 25% MAU growth across enterprise-scale products.
Expert in Figma (Variables & Auto-layout), Design System Governance, Agile UX, and cross-functional stakeholder collaboration aligned to business OKRs. Specialising in Generative AI applications, Prompt Engineering, and LLM Integration — certified January 2026.
Seeking Lead Product Designer and UX Lead roles globally with visa sponsorship.
UI inconsistency reduction
Pioneered and governed enterprise Design Systems, achieving a 40% reduction in UI inconsistencies and accelerating design-to-development time by 15% across 3+ product teams.
SUS score improvement
Drove ROI-focused UX strategy across FinTech and consumer products, resulting in a 30% SUS score improvement and 25% Monthly Active User (MAU) growth.
Loan application uplift
Redesigned critical, high-volume application flows (1M+ users), increasing loan applications by 20% and reducing KYC processing time by 45 seconds.
What I Know
A comprehensive skill set built over 10+ years of product design and user experience excellence
Career Journey
A proven track record delivering impactful design solutions across leading FinTech, Wealth Management, and SaaS companies
Equentis Wealth Advisory Services Ltd.
Equentis Wealth Advisory Services Ltd.
TIFIN Fintech India
Bajaj Finserv Ltd.
PetPooja (Prayosha Foods Services Pvt. Ltd.)
Clientjoy.io (Pivoting Software Pvt. Ltd.)
MCare Health & Wellness Pvt. Ltd.
Parity Cube Pvt. Ltd.
Viprak Web Solutions
UX Case Studies across Fintech, Wealth Management, SaaS, and Data-Driven Platforms
Fintech & Wealth Management
End-to-end UX strategy for wealth management ecosystem. Built scalable Design System ensuring unified experience across trading platforms.
Fintech & AI
AI-driven investment platform democratizing wealth management for retail investors. Designed intuitive UX for complex financial data and AI-generated insights.
Fintech & Data Visualization
Analytics-driven dashboard redesign for unlisted stock trading. Implemented data visualization patterns that improved user retention and engagement.
Consumer Fintech
Complete redesign of loan application journey for Bajaj Finserv. Optimized KYC workflow and removed friction points to improve conversion rates.
Additional UX case studies across AI, Enterprise SaaS, Retail, and Emerging Domains
SaaS & Real Estate
Enterprise real estate management platform. Designed information architecture and intuitive workflows for complex property data.
B2B SaaS
Suite of internal tools for enterprise operations. Focused on workflow efficiency, accessibility, and seamless integration.
EdTech
Educational technology platform for engaging learning experiences. Designed intuitive interfaces for students and educators.
Fintech & Wealth Management
Wealth management web platform for informed investment decisions. Designed comprehensive UI for portfolio analytics, market insights, and investor engagement.
Fintech & AI
Personalised investing copilot powered by AI. Designed adaptive UX for goal-based financial planning and real-time portfolio guidance.
Fintech & AI
Designing complex investment workflows for decision-driven platforms. Created intuitive interfaces for multi-layered financial decision flows and AI-powered portfolio strategies.
AI / ML & Travel
Travel comparison UX platform. Designed intelligent search and comparison interfaces for seamless travel planning and booking experiences.
SaaS & Enterprise
Designing enterprise migration and workflow systems at scale. Built comprehensive workflow orchestration interfaces for complex enterprise data migration.
Fintech & AI
AI-powered corporate treasury platform for digital asset management. Designed complex workflow interfaces for multi-currency treasury operations.
Retail & SaaS
Intent search + live stock + wallet pay. Unified API. One prototype. Designed seamless cross-channel shopping experience with intelligent product discovery.
Explore in-depth analysis of design processes, research methodologies, and measurable impact across all projects.
Request Full PortfolioLet's collaborate on your next digital transformation project. Open to Lead UI/UX roles and exciting opportunities worldwide.
English (Professional) | Hindi | Gujarati (Native)
Whether you're looking for a Lead UI/UX Designer to transform your product or need consultation on design systems and user experience strategy, I'd love to hear from you.